Salesforce CRM Implementation for a Global Retailer
Client Challenge
A leading global retail chain was struggling with customer data silos across departments, inefficient sales processes, and inconsistent customer engagement. Their legacy CRM system lacked integration capabilities and scalability.
Our Solution
Gamana Solutions LLP implemented a customized Salesforce CRM tailored to their sales, marketing, and service operations. Key integrations included email, POS systems, and inventory management. Automation was introduced for lead tracking, order processing, and customer service workflows.
Results Achieved
35% improvement in sales team productivity
50% faster customer query resolution
Unified 360° view of customer interactions
Enhanced cross-team collaboration with real-time data insights
Challenge: The client lacked data-driven decision-making and struggled with forecasting risks and customer behavior.
Solution: Gamana Solutions developed an AI-powered predictive analytics model, integrating machine learning algorithms with the client’s existing data systems.
Impact: Increased forecast accuracy by 35%, improved risk management, and enabled personalized financial recommendations for customers.